Goblin Garb

I designed a basic brand package for Goblin Garb, a satirical clothing brand.

Logo

Challenge

Create a basic brand package (which includes logo, brand colors, and typography) without much direction from my client. They had little-to-no inspiration for the logo itself, and didn’t feel very strongly about any color themes. I could tell they were enthusiastic with the final direction.

Tools

Brand Color Palette

Challenge

I also designed a silly brand mascot, Guog of the Goblin Gang, who welcomes customers to their loyalty program.