Brittany Broski Book Club Logo
As a loyal member of the Broski Nation (also known as a Brittany Broski fan), I wanted to design a hypothetical logo for her book club. I aimed to emulate a gothic feel through this logo, but chose to make an illustration of her face as the icon since she’s the most memorable part of her brand (obviously).
Logo
Challenge
Create a logo that emulates an influencer’s personality, while making it artistic enough to stand on its own for merch and website use.
I opted for an illustration of Brittany Broski, and added a gothic font as her book club tends to focus on fantasy and academia. These two items can stand on their own for purposes of scalability and versatility.
Tools
Animation
Animation
I decided to create an animation of the logo to add a playful feel, and an option for more dynamic posting for socials. As an influencer whose job deals primarily with social media, it’s important for her to have several variants of the design depending on where used.